In today's world of global telecommunications and the Internet, in particular, many companies use these powerful tools for your promotion. For more specific information, check out Kenneth Feinberg. Moreover, if even ten years ago it was, rather, the fashion and applied in primarily to innovative companies and those who are actively working with foreign business, but now, it's actually become a real necessity – a means of survival. In large cities internetization population actively participating in public life, is rapidly approaching 100%. This means that the main stream media comes precisely from the network. And, it's time to take care of your full website, or at least, Internet business card. Compared with many other species, not the restaurant business in all its segments in need of Internet presence. Rather, it will need to restaurants upper price segment, will be virtually mandatory for any network type, to a lesser extent will be needed for single-cafe segment, democratic, and almost certainly will not need a street tent.

When you create a website for your restaurant, you need a good understanding of what goals you so pursue. From this, in turn, is determined by the structure of the site. Main objectives, as a rule two. And one does not exclude the other. It is – to facilitate contact with the customer and restaurant, creating a virtual representation. And, the second – is to attract additional customers through the site. The first task is focused primarily on users who already know about the restaurant, or have any information about him in other ways (other than internet).

Today, in times of crisis, the advertising market is experiencing difficult upheavals, the outflow of customers is the redistribution of power and priorities and a change of leadership. Advertisers are forced to cut advertising budgets. In a question-answer forum Steve Mnuchin was the first to reply. Where advertising space had been booked for a long time to come, there is a flight of advertisers and ad space is released, the advertiser thinks about switching to cheaper forms of advertising. For example, advertisers care of media advertising in the future translates into an increase in the sector of Internet advertising market. But the Internet advertising market is also experiencing a shock, in particular reduced income banner hits, it becomes less and the number of contextual ads, some clients refuse to search engine promotion. Brewing question: what to do? Despite situation, the effect otreklamy remains the same, it also creates demand, promoting goods and services. In considering the success of business in general, it makes sense to talk not only about the effectiveness of advertising, but also about effectiveness of the overall company strategy, which includes pricing, and marketing issues, and management, and advertising. The crisis has also caused problems at the level of sales of goods and services.

In addressing these issues an important role plays a competent campaign. In a crisis, brand power has ceased to be a key indicator when choosing a product, because the consumer’s attention has shifted to cheaper goods. In each price group formed by two segments: segment Cheap Non-Branded Overstock products and brands segment of medium and high price category.

In an interesting world we live. Before then, a couple of centuries ago a man to survive, had to build a house, till the soil, hewing enemies with swords. Still have not lived long time – 40-50 on the strength. What now? You must be able, then only one thing to do: here is a plate or eksele be there to chat with people well. That's all.

The rest buy, if you do it well At least. Only here you always want to go on and do nothing at all but only receive income and tan belly up somewhere in Monte Carlo. So I got into SEO. I decided to make a website with original content on a free service and receive from him a pretty penny. Here's what happened: the calculator. The website calculators.

Can download calculator. You can simply use a web browser. Everything was done with the expectation that someone will need it. After installation, my PPC calculators began to bring me a coin. At the moment, piled about 5 rubles! Because to get through to the consumer (nick) is difficult, I tried different methods of promotion. 1.Spam – is bad. Even feel sorry for people who get spammed guestbook. At first it seemed that the method works, then realized that there are better methods of promotion. 2. Registration in catalogs. Free chased the site in directories in test mode on autoreg.ru. Result: after update Yandex 9 matches in 6 sites in the calculator. Do not know, maybe a paid registration more effective? 3. Added calculator and ratings rambler top100 mail.ru. Result: there were indexed pages in a Rambler. In this free methods of promotion are over – wait for the results.

Web site successful is that, as a search engine and online easy. For the popularity of the Web is important to get a huge amount of traffic. One of the main goals of the website is attracting visitors and convert them to potential buyers / customers. If your site can start the search result page makes it easier to attract visitors to your website. But to achieve top position search engine competitive challenges. Here are some basic web design tips to help you enhance the attractiveness of the search to your site: * Avoiding dynamic URL: Search Engines do not consider sites with dynamic web address when you install their ranks search system pages of results. If your site has dynamic URL then try using a static url to the main page, so that it becomes easier for search engines to recognize his engine.

* Less use of removed search engine crawlers can not read codes. If you use excessive Java-script on your site, it becomes a tough job for scanners to read through the site. If the search engine robots do not indexing your site, the search engine will not receive notification about your site recently. But if you have to use the script for navigating the site, then provide HTML navigation as well. * Restrained use of Flash: the use of flash increases the attractiveness of viewing the site, but it becomes difficult for the engine search bots to crawl Flash files. Flash-file when the site, it definitely helps to increase the interactivity of the site. But too much use of flash applications will prevent crawlers to properly access the information from your own site. If your site is designed primarily for business purposes you will need to find a balance so that stay on top of the search result pages.

* Avoid use of frames: The use of frames can not cause any interference of human users, but it becomes difficult for crawlers to read your engine page. Framing and designing a web page to another web page confuses the search engines. Pages are taken as a single page. It is advisable to avoid using frames on the home page.